About us
ABOUT US
Shaping our creativity
With the rise of digital distractions,
the demand for quality notebooks is growing
to enhance focus and creativity.
Discover New Ideas
Our notebooks are crafted with care, using recycled paper and eco-friendly inks. We aim to provide high-quality products that not only meet your writing needs but also contribute to a healthier planet.
Start with the user – understand their needs and deliver exceptional notebooks that inspire creativity.
Transforming the way you write.
We’ve done it with style.
Meet our team
Dedicated professionals driving our success
Tony Fred
Chief Executive Officer
Founder and chief visionary, Tony is the driving force behind the company. He loves to keep his hands full by participating in the development of the products, marketing, and customer experience strategies.
Mich Stark
Chief Commercial Officer
Mich loves taking on challenges. With his multi-year experience as Commercial Director in the tech industry, Mich has helped the company to get where it is today. Mich is among the best minds.
Aline Turner
Chief Technical Officer
Aline is one of the iconic people in life who can say they love what they do. She mentors 100+ in-house developers and looks after the community of thousands of tech enthusiasts.
Iris Joe
Chief Financial Officer
Iris, with her international experience, helps us easily understand the numbers and improves them. She is determined to drive success and delivers her professional acumen to bring the company to the next level.